That article was reprinted in numerous publications, including:
- Jan. 20 limelife.com article "WATCH: Super Bowl 2012's Sexiest Ads."
- Jan. 20 9News article "Super Bowl ads get racier, but does sex really sell?"
- Jan. 22 ABC News article "Football fans take note: Super Bowl ads racier."
- Jan. 21 Chicago Sun-Times article "Super Bowl advertisements trade on sex."
Tomkovick and Yelkur also were featured in the following media:
- The Michele Tafoya Show, CBS affiliate, Minneapolis, Minn., Jan. 20.
- The Mitch Albom Show, News/Talk 760, Detroit, Mich., Jan. 20.
- Up All Night 5-LIVE, BBC Radio, Manchester, UK, Jan. 20.
- Listen online. (Dr. Tomkovick's interview begins at 3:51:15.)
- The Simi Sara Show, CKNW, Vancouver, Canada, Jan. 23.
- The Jan. 24 Advertisement Journal article "Racy Super Bowl Advertisements."
- Mark Halverson, WWIB, Chippewa Falls, WI, Jan. 24, 2012.
- Nov. 8 Big Lead Sports article "Super Bowl XLVI Will Resemble A Trailer Park When Movie Previews Reach the Screen."
- Jan. 19 Tucson Citizen article "Super Bowl ads: Does sex sell?"
- Jan. 20 Sports Business Daily article "History Channel Making Super Bowl Ad Debut To Promote New Season Of 'Swamp People'."
- Jan. 20 Urban Christian News article "Are Sexy Super Bowl Ads Really Necessary
to Sell More Products?" - Jan 20 AZCentral.com article "Super Bowl ads get racier, but does sex really sell?"
- Jan. 22 Business Insider article "GoDaddy Defends Sexy Strategy, Leaks Super Bowl Ad of Danica Patrick and Jillian MIchaels Painting Naked Model."
- Jan. 22 ABC News article "Football Fans Take Note: Super Bowl Ads Racier."
- Jan. 23 Zanesville Times-Recorder article "Super Bowl ads get racier, but does sex really sell?"
- Jan. 22 Boxden.com article "Football Fans Take Note: Super Bowl Ads Racier."
- Jan. 23 Jane Nation article "Super Bowl Ads Get Racier, But Does Sex Really Sell?"
- Jan. 25 Vancouver Sun article "Sexy Super Bowl ads set to get racier."
- Jan. 26 The Motley Fool article "Super Bowl Ads: A Blowout Before, During and After the Game."
- Jan. 27 Christian Post article "Super Bowl Commercials: the Sexier the Better? Research Says No.
- Jan. 28 Wall St. Cheat Sheet article "Super Bowl Advertisers Hope That Sex Still Sells."
- Jan. 28 Leader-Telegram article "Local duo studies Super Bowl ads."
- Jan. 29 Smart Money article "10 Things the Super Bowl Won't Say."
- Jan. 30 InvestorPlace article "5 Super Bowl Side Effects."
- Jan. 31 Nightly Business Report podcast, which can be found online.
- Jan. 31 Huffington Post article "Super Bowl: Are ads worth the millions?"
- Jan. 31 The Grind Stone article "Super Bowl Ads Are Bringing Sexy Back, But It May Not
Be Great For Business." - Feb. 1 Business School Journal article "And the Winner Is...Wall Street!"
- Feb. 1 Beyond Madison Avenue article "Sex and Advertising: Super Bowl Edition."
- Feb. 1 McKinley Financial Group commentary "Wall Street and the pig skin."
- Feb. 2 Smart Money article "10 Things the Super Bowl Won't Say."
- Feb. 2 Slate article "I paid $4 million for this?"
- Feb. 2 Fortune article "5 ways the Super Bowl ad playbook has changed."
- Feb. 3 WEAU 13 News article "UW-EC marketing profs to Tweet about commercials
on Super Sunday." - Feb. 3 radio interview with Maverick Media to air on WAXX 104.5 and WAYY AM 790.
- Feb. 4 Fortune article "3 keys to a killer Super Bowl ad."
- Feb. 4 The Arizona Republic article "Commercial contest about to kick off."
- Feb. 5 WEAU article "UW-EC marketing profs to Tweet about commercials on Super Sunday."
- Feb. 5 KTVQ story "3 keys to a killer Super Bowl ad."
- Feb. 6 Leader-Telegram article "This year's ads were high quality, experts say."
- Feb. 9 The Spectator article "Professors receive recognition for ad studies."
- Feb. 10 The Arizona Republic article "Commercial contest about to kick off."
